Who We Are

A Revolutionary Innovator in the Trading Card Industry

Founded in 1992, Press Pass staked its claim as a revolutionary trendsetter in the trading card industry by incorporating the first ever athlete worn or used memorabilia into its trading cards. In its January 1996 Press Pass NASCAR trading card release, race-used tires were incorporated into the Burning Rubber racing insert. Later in the spring and summer of 1996, Press Pass introduced race-used sheet metal cards, race-used Dale Earnhardt fire-suit cards, and the first-ever game-used jersey basketball cards. This practice of using event-used memorabilia in the trading cards would drastically transform the trading card hobby and spawn a trend that continues today. 

The Leading Manufacturer of NASCAR Trading Cards

Since the mid-1990’s, Press Pass has been recognized as the leading manufacturer of NASCAR trading cards. Since 1993, Press Pass has been bringing the exhilaration and excitement of NASCAR to fans with some of the most innovative and collectible trading cards to ever hit the market. By offering authentic race-used memorabilia and hard-autographs from the sport’s hottest drivers such as Dale Earnhardt Jr. and Jeff Gordon, everyone knows that “If you want a piece of the action, you’ve got to get a Press Pass!”


The First NFL Rookie Cards on the Market

The Press Pass Football brand has become increasingly popular as it features the first cards on the market of NFL Rookies each year. There are three Press Pass Football products released this year. Press Pass Rookie Football, which releases 2 months before the NFL draft, features the first on-card rookie autographs from the top players in the draft class. Gameday Gallery ships inearly April and lives up to its name by featuring art-style autograph cards, with 5 on-card autographs per box! Showbound Football is a high-end set featuring Chromium technology on it's base Showbound autos, and features the year’s top rookies with 6 on-card autos per box.